Route2 Travel is an exciting new travel agency developing unique, immersive travel experiences for groups between the ages of 25-40.
The Brief
Route2 Travel required a PPC campaign to drive traffic and a repeatable source of leads. Additionally, Route2 Travel required the campaign to target specific demographics and build a competitive advantage in a saturated market.
The Delivery
HotShot conducted extensive market research utilising systems such as Google Trends before initiating competitive landscape monitoring and social listening. As a UK focused company, HotShot develop the paid campaign to target specific demographics from various key locations across the British Isles.
The Results
HotShot increased inbound enquiries for Route2 Travel by over 300% since we have continuously managed the paid advertising for the agency and have increased YOY growth by 643%.